Hisense 98U7H 98-Inch ULED 4K Smart TV

Transform your living room into a true home theater with the Hisense 98U7H 98-inch ULED 4K Smart TV. Combining Full Array Local Dimming Pro with Quantum Dot colour technology and a 120Hz native panel, this TV delivers exceptional contrast, vibrant colours, and ultra-smooth motion on a scale that must be seen to be believed .

The 98U7H features Full Array Local Dimming Pro, controlling each zone of the backlight for an evenly optimized picture with deeper blacks and brighter whites . This results in a more accurate and dynamic viewing experience, especially important on a screen this large where uniformity matters. The panel delivers 1200:1 native contrast with wide viewing angles (178°) .

Powered by Hisense QLED Quantum Dot technology, this TV reproduces over one billion shades of colour with a wider range of hues and more accurate gradations . The 4K UHD resolution (3840 × 2160) delivers four times the detail of Full HD, while the Hi-View Engine optimizes picture quality scene-by-scene through deep-learning algorithms .

The 98U7H features a 120Hz native panel with 200 Smooth Motion, ensuring fast-moving action, sports, and gaming visuals stay fluid and blur-free . Auto Sports Mode automatically switches to optimized settings when live sports are detected, enhancing surround sound and delivering punchy, crystal-clear motion .

Built for serious gamers, the 98U7H supports 4K@120Hz via two HDMI 2.1 ports, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and AMD FreeSync Premium for responsive, tear-free gameplay . Input lag is significantly reduced in Game Mode, giving you a competitive edge in fast-paced titles .

Experience picture and sound the way creators intended. Dolby Vision IQ and HDR10+ Adaptive dynamically adjust to changing room lighting for the best possible HDR experience across all content . Dolby Atmos transports you into the action with moving audio that fills your room and flows all around you .

Running on Hisense's VIDAA U6 platform, the 98U7H provides fast access to Netflix, YouTube, Prime Video, and more . Hands-free voice control lets you search for content and control your TV without reaching for the remote . EzPlay simplifies soundbar pairing with on-screen calibration using just the TV remote .

The ultra-slim, bezel-less design maximizes screen area for an immersive viewing experience, blending beautifully into any premium living space. VESA mount compatible (600 × 400 mm) for flexible wall installation .

Key Features:

Display: 98-inch ULED, 4K UHD (3840 × 2160), Direct LED Backlight 

Dimming: Full Array Local Dimming Pro 

Colour: QLED Quantum Dot, 1+ Billion Colours, Wide Colour Gamut 

HDR: Dolby Vision IQ, HDR10+ Adaptive, HDR10, HLG 

Refresh Rate: 120Hz Native, 200 Smooth Motion 

Audio: Dolby Atmos, DTS Virtual:X, 60W Output 

Smart OS: VIDAA U6 with Netflix, YouTube, Prime Video 

Gaming: Game Mode Pro, 4K@120Hz, VRR, ALLM, AMD FreeSync Premium, 2× HDMI 2.1 

Connectivity: 4 × HDMI (2 × HDMI 2.1, eARC on HDMI 3), 1 × USB 3.0, 1 × USB 2.0, Wi-Fi (Dual-Band), Bluetooth 5.0, Ethernet 

Casting: Anyview Cast Screen Mirroring 

Voice Control: Hands-Free Voice Remote 

Design: Frameless, VESA 600 × 400 mm 

Ideal For: Home theater enthusiasts, serious gamers, and anyone who demands a massive 98-inch ULED 4K picture with cinematic Dolby Vision IQ & Atmos sound and next-gen gaming performance.